robinhood at a glance
Latest daily volume: 39,670 (as of 2026-11-12) · Locale: EN-US
- vs ~7 days earlier: 26.3%
- vs ~30 days earlier: 58.1%
- vs ~1 year earlier: 22.1%
Topic groups: Financial Services & Fintech
- In the 12 months to Nov 12, 2026,
robinhoodaveraged 28,763 Google searches a day in the United States. - The busiest day was Jun 12, 2026, with 69,111 searches, 2.4× the daily average.
- The 30 days to Nov 12, 2026 had 774,537 searches, down 1% from the 30 days before (779,190).
- Thursday is the strongest day of the week, averaging 32,529 searches, 13% above the average day.
- The 45-day forecast expects about 27,734 searches a day, 7% above the last 30 days' average.
Every figure is calculated from this keyword's daily Google search volume series. API access is available for subscribers. Check another keyword with the free keyword search volume checker.
Overview
Robinhood attracts significant interest in the United States. The latest daily demand is 39,670, with a rolling monthly average of 907,713. Data is refreshed continuously; the current series extends through 2026-11-12. Use this page to gauge real-time retail-investing attention, campaign timing, and event-driven surges. Benchmark seasonality, monitor news impacts, and plan launches.
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Why Is robinhood So Popular?
Robinhood has two dominant meanings: the folklore hero who “robs the rich to give to the poor,” and Robinhood, the U.S. broker and investing app. Searches primarily target the brand (navigational/transactional), while a minority seek the legend (informational). The app’s commission-free trading, fractional shares, crypto access, and cultural relevance keep query volume high.
Search Volume Trends
The daily chart on this page shows a high baseline with pronounced event-driven peaks. Volume tends to surge around major market news, product launches, outages/policy changes, meme-stock episodes, and crypto volatility. Expect clear weekday/weekend seasonality (higher Mon–Fri, softer Sat–Sun). The current monthly average indicates durable brand demand with periodic spikes.
How to Use This Data
Daily granularity turns search interest into a near-real-time demand signal you can act on. Use it to validate hypotheses, time campaigns, and measure the impact of news and product changes.
For Marketing Agencies and Content Creators
- Time campaigns to rising daily interest; pause during troughs.
- Align content with trending subtopics (e.g., fees, login, outages, crypto).
- Benchmark brand vs. category terms to guide budget shifts.
- Use spikes to trigger rapid-response content and social creative.
For DTC Brands
- Use rising
Robinhoodinterest as a proxy for retail risk appetite. - Sequence promos around high-attention windows to lift CTR and CVR.
- Correlate daily search with site sessions and sales to refine forecasts.
- Identify regional seasonality and optimize geo-targeting.
For Stock Traders
- Treat daily searches as sentiment/attention flow for HOOD and retail-favorite tickers.
- Backtest spikes vs. price/volume to build event-driven strategies.
- Monitor regime shifts (new highs/lows in interest) as risk-on/off signals.
- Use post-event decay in searches to time exits or hedges.
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