linkedin at a glance
Latest daily volume: 433,441 (as of 2026-11-13) · Locale: EN-US
- vs ~7 days earlier: -1.1%
- vs ~30 days earlier: -29.8%
- vs ~1 year earlier: 21.6%
Topic groups: Social & Community Platforms
- In the 12 months to Nov 13, 2026,
linkedinaveraged 364,481 Google searches a day in the United States. - The busiest day was Jan 26, 2026, with 932,351 searches, 2.6× the daily average.
- The 30 days to Nov 13, 2026 had 12,400,055 searches, down 5% from the 30 days before (13,013,265).
- Tuesday is the strongest day of the week, averaging 434,955 searches, 19% above the average day.
- The 45-day forecast expects about 350,244 searches a day, 15% below the last 30 days' average.
Every figure is calculated from this keyword's daily Google search volume series. API access is available for subscribers. Check another keyword with the free keyword search volume checker.
Overview
LinkedIn is a professional networking platform that dominates career and B2B discovery in the United States. On 2026-11-13, daily search interest reached 433,441, reflecting sustained demand. Average monthly volume of 10,658,020 underscores constant intent—from job seekers to marketers—making this term essential for campaign planning, share-of-voice measurement, and real-time trend monitoring at scale.
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Why Is linkedin So Popular?
LinkedIn refers to the world’s leading professional networking platform and the brand’s ecosystem (web, app, Learning, Jobs, Ads). Searches span multiple intents: primarily navigational (“login”, “sign up”), but also informational (“how to use LinkedIn, “profile tips”) and transactional (premium plans, job postings, advertising). Popularity stems from career mobility, recruiting efficiency, and B2B discovery.
- Job search and recruiting (profiles, resumes, InMail, Easy Apply)
- Professional branding and thought leadership (posts, articles, newsletters)
- Learning and upskilling (
LinkedInLearning courses) - B2B marketing and sales (Company Pages, Ads, Sales Navigator)
- Networking and events (Groups, audio/video events)
Search Volume Trends
Based on the chart on this page, interest is consistently high with clear weekday peaks and weekend troughs, reflecting workplace usage. Seasonality typically lifts volume in January (new jobs/resolutions), late spring/early summer (graduations, hiring cohorts), and September (fall recruiting), with softer periods around major holidays. Spikes often map to product updates, outages, or high-profile labor market news.
How to Use This Data
Daily search volume offers near-real-time demand sensing. Use it to time campaigns, gauge momentum, and separate structural trend shifts from short-lived spikes.
For Marketing Agencies and Content Creators
- Publish around weekday peaks (typically Tue–Thu mornings) to maximize organic reach and paid efficiency.
- Newsjack tactical spikes: align posts and ads when volume surges to capture incremental CTR and lower CPA.
- Measure lift: compare post-campaign daily curves against baseline seasonality to attribute impact credibly.
- Localize cadence by country; mirror each market’s weekly/seasonal pattern for relevance.
For DTC Brands
- Time product drops, webinars, and B2B partnerships to high-attention weekdays for better traffic and demo rates.
- Use low-volume windows to A/B test creatives and landing pages with reduced noise.
- Correlate your site sessions and retargeting performance with
LinkedInsearch trends to inform budget pacing.
For Stock Traders
- Treat abnormal daily surges as event signals around employment cycles, outages, or product news; set alert thresholds.
- Track sustained trend inflections as alternative data for hiring momentum and B2B sentiment.
- Align with earnings calendars and major announcements; backtest relationships between volume shocks and price moves.
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